CHOIZ mission is opening a digital front door to a new kind of healthcare system, one that provides greater access to high quality, convenient and affordable care. Their goal is to be the first stop in people’s journey to accessing treatment or products for hundreds of conditions.

No matter who the person is, where they come from, what they look like, or if they have insurance or not, CHOIZ connects consumers with licensed medical professionals and enables everyone to seek health and wellness care.

CHOIZ was founded by Franco Lacrampette and Ignacio D’Anunzio in 2020, two entrepreneurs with extensive experience in creating B2C products in LATAM.